Oh, no, wait, they’re just about spreading awareness
Las Vegas Student Raises Climate Crisis Awareness on TikTok
Around one-third of TikTok’s 850 million active users worldwide are between the ages of 10 and 19. But those young people aren’t just sharing dance moves and makeup lessons; they’re also spreading awareness of climate change and what can be done about it.
A TikTok collective that calls itself “EcoTok“ includes a senior at Southeast Career and Technical Academy in Las Vegas.
“I would say EcoTok is a group of environmentalist from all over the country, and all over the world really, where we just post short video clips of anything educational or comedic, and we try to inspire the youth to take their own action, and try to get them to realize they can also make a difference,“ Alex Silva told KNPR’s State of Nevada.
The collective came together over the summer when Silva started talking with Alaina Wood, who lives in Tennesee. She is also an environmental activist.
So, people with no jobs and no employable skills yapping and dancing and stuff on TikTok, while doing little to nothing in their own lives to become carbon neutral.
So far, EcoTok has between 14 and 15 creators and about 67,000 followers.
Most of the content focuses on individual actions like composting, using less plastic and recycling. They seem like small actions but Wood said those actions add up.
Those are actually environmental, and, you can bet they don’t actually do it themselves.
They also introduce more complicated ideas like corporate greenwashing and industrial agriculture. Wood said tackling larger, more complex issues in just a few short seconds can start a conversation and prompt people to do further research.
Oh, good, a conversation
Although the videos they put on TikTok aim to show people the things they can do to address climate change on their own, the EcoTok collective also recently had a series of ‘video confessions,’ where creators confessed to their missteps when it comes to the environment.
Sliva admitted he still uses single-use plastics and Wood admitted she will drive when she could bike or walk.
Silva said the idea was to show people you don’t have to be 100 percent zero waste to make a difference.
“We shouldn’t feel pressured to be 100 percent perfect,†he said.
In other words, being a climahypocrite is A-OK as long as you’re preaching.